Sometimes you just have to “go analog”. Grab a pen and paper and just start writing. A personal brain storm if you will. Work through a couple of drafts, read it out loud and keep working the process.
Check out Tornadotees.com and see the many cool designs (including 2 of mine) you can purchase to support Oklahoma disaster relief. Show your support and Okie pride, get a cool shirt.
What exactly am I talking about here? Watch the video: http://www.youtube.com/watch?feature=player_embedded&v=48pZwyZIvUU
During a recent PRSA board meeting about a yearly non-profit development day called PR360, the question was raised: “What type of presentations would benefit both non-profit and for-profit PR professionals?”. How can the pR360 meeting help all PR practitioners? I blog a lot about non-profit PR and marketing, so I thought a roundup of post would help spur on some conversation about the similarities and differences between these two types of communications. Enjoy!
The Perfect Pitch: How do you secure sponsorships - Looking at sponsorship request from both sides of the conversation
Audience Development for Traditional Arts Organizations - Running an orchestra or museum like a corporation by focusing on new market development
Economic Impact of the Arts - Art creates positive economic impact in the State of Oklahoma
Business Possibilities For Creativity in OK – Embracing the creative class is good for business and non-profit organizations
Expert Non-profit Direct Mail Tips - Many of these tips are non-profit specific, but many will improve any direct mail program
BONUS: “Creativity In PR” presentation for PRSA Little Rock (video)
On my business site The Golding Group, we also discuss improving non-profits via business techniques:
Cher Golding’s Top 5 Tips for Nonprofits – Good ideas everyone can use
Community Engagement is Good For Business – Why corporate/non-profit partnerships make sense
How to Start a 501c3 Non-Profit Organization – More complicated than you think
Overall, there are so many ways for-profit and non-profit marketing and PR professionals can learn from each other. The key is to begin the conversation. What ideas do you have for corporate and charity collaborative learning?
Watch my Ignite OKC presentation: Everything I Know About Starting A Business I Learned From Riding A Motorcycle
5. Waffle Champion
I LOVE Waffle Champion. If you never had a savory belgium waffle from this food truck, you are truly missing out. Gourmet ingredients in a sweet waffle is a great way to mix great flavors. Bonus: The girls who work the truck are really nice and thank you for tweeting them. Cher and I had Waffle Champion during the Paseo Arts Festival. Eating the wonderful waffle full of meat, cheese and egg while people-watching in the Paseo Arts District makes for great meal #5 of 2012.
4. Nic’s Burgers with Cher
It’s not very often I get to have lunch with Cher during the week or eat at Nic’s. It was Cher’s idea, which makes it even better. We grabbed the two last spots at the counter before the rush. Nic’s is an OKC institution and has been featured on Food Network’s Diners, Drive-Ins and Dives. Hanging with Cher and eating one of the best burgers anywhere is a great day and makes for great meal #4 in 2012.
3. Stella with the Rococo crew
Nothing is better than dining with professional chefs. Rococo Restaurants Boss man Bruce Rinehart and his wife Amber invited Cher and I to dinner with them, chefs Jason Bustamante and Don Duncan plus their girlfriends. The combination of wonderful food, wine and company made for a great evening. We sampled almost everything on the menu and talked about the taste, textures and wine combinations. Owner Lori Tyler runs a fantastic restaurant with a great culinary/service staff. Great meal #3 in 2012.
2. Cattlemen’s Steakhouse for my birthday
You cannot go wrong with the historic Cattleman’s in Stockyard City. Steak, potatoes, house dressing and pie are always a good choice. Spending my birthday with Cher, my Dad/Wanda and Cher’s parents Bob/Jeannie eating steak is as good as it gets. I grew up in the stockyards where my Grandfather owned a service station, traded cattle and other business ventures. This place will always hold a special place in my heart. Great meal #2 by a slight margin (almost #1).
1. Rococo Penn with out-of-town family
We eat at Rococo Penn often, but I almost never get to see my cousin Ryan and his partner Brett. When they came to town (from Dallas) looking for an evening out, we took them to our favorite places. Not only did we have great conversations, but we all sampled stellar appetizers, seafood and lots (and lots) of drinks. We had the world famous crab cake, steak, pork chops, salmon, duck and desserts. Great company, food and service made for the #1 great meal of 2012.
Bonus: Nebu Cafe in the Devon Tower
Cher loves to have lunch at Nebu in the Devon Tower. I don’t get downtown for lunch very often. I had lunch recently with Cher at Nebu and was very happy I did. The greatness of Nebu has little to do with the food or service but the community space that the Devon corporation has created in downtown Oklahoma City is incredible.
Thank you to Larry Nichols and the Devon leadership for not just building your headquarters in OKC, but for creating a community space (along with the Myriad Gardens, streetscapes, etc.) the rivals any metro area on the planet. Inviting the citizens and tourist of our great city to your campus is the greatest gift this city has received in decades. I love this city/state. I am so proud of what has happened in the downtown area and Devon deserves a huge amount of credit for being the catalyst.
Go downtown and see for yourself. The energy is outstanding.
7 minutes from my 45 minute presentation to PRSA Little Rock in October 2012 explaining how creativity and public relations work together to create some of today’s hottest marketing trends.